The Arc of Summit and Portage Counties secures community vote
AKRON, Ohio (Nov. 16, 2015) – WhiteSpace Creative, an Akron strategic integrated marketing communications agency, has selected seven local organizations to receive thousands of dollars worth of marketing services during its annual Pro-Bono Creative Marathon. The event, taking place Jan. 21 – 22, 2016, gives these Northeast Ohio 501c3s the opportunity to receive professional advertising, social media and integrated campaigns, all in a 24-hour period.
The Arc of Summit and Portage Counties won a community vote that took place in October via the WhiteSpace Facebook page. Sixteen applicant organizations created a three-minute video stating why it needs and deserves pro-bono services. Remaining participants were chosen by the WhiteSpace staff based project scopes and available resources.
The complete list of 2016 Pro-Bono Creative Marathon participants includes:
- The Arc of Summit & Portage Counties
- The Center for Applied Drama & Autism
- Community Health Center
- Empower Sports
- Fathers & Sons of Northeast Ohio
- Highland Square Neighborhood Association (Porch Rokr Music & Art Festival)
- Pawsibilities, Humane Society of Greater Akron
“We want our staff to have a connection to the client they are working on, as that passion shows in the work produced,” said Keeven White, president and CEO of WhiteSpace. “This year we gave the staff more say about which nonprofit they will get the opportunity to work with and the work they get to do. It’s a great opportunity to not only work on a nonprofit that needs it but to also have true interest in helping them.”
The event will take place from 8 a.m. on Thursday, Jan. 21, 2016, to 8 a.m. on Friday, Jan. 22. The staff will work around the clock to develop powerful campaigns with a purpose that can easily be printed, distributed and hosted by the selected nonprofits.
The process began this week with an in-person meet and greet for the WhiteSpace teams and the nonprofit staff to get to know more about each other, as well as learn more about the needed services.
WhiteSpace is a member of the National CreateAthon® network, an organization founded in 1998 by the South Carolina-based agency RIGGS. A member since 2002, WhiteSpace is the exclusive CreateAthon agency for Northeast Ohio. More information about the annual Pro-Bono Creative Marathon is available at www.whitespace-creative.com/pro-bono-marathon.